Definition
Cashback is the share of a store's referral commission that Valena passes to a member for a purchase made through a Valena link. It is not a store discount, interest or investment income. It becomes payable only when the store approves the order and the commission is due to Valena. These terms form part of our Terms & Conditions.
Eligibility
An order qualifies when:
- You hold a Valena account, are 18 or older and live in India.
- You were signed in and reached the store through a Valena offer link.
- You completed the order in that visit, without going through another cashback, coupon or deals website.
- The order meets the offer's conditions, such as category, new or existing customer, minimum value, and web or app.
- The order is paid and is not cancelled, returned, exchanged or refunded.
Gift cards, wallet top-ups and store-excluded categories normally don't qualify. Bulk, resale and business purchases never qualify.
How cashback is calculated
- The rate displayed when you clicked applies.
- Percentage rates apply to the eligible value the store reports, normally after discounts and excluding GST, delivery, convenience and gift-wrap charges.
- "Up to" means the highest available rate; other categories may earn less.
- Flat rates pay a fixed amount per qualifying order.
- On partial returns, cashback is recalculated on what you kept.
Recording (tracking)
Clicking an offer lets the store or its affiliate network attach a reference to your visit. An order may not be recorded if cookies are blocked, an ad blocker is on, items were already in your cart, you used an unlisted coupon, or you visited another deals site before buying. We can only pay cashback the store reports, though we will file a missing-order claim where the store accepts them.
Approval (validation)
Recorded orders show as Awaiting approval while the store's return and cancellation period runs and it reviews the sale. This usually takes 30 to 90 days, and longer for travel, services or stores with long return windows. The store then approves or rejects the order. Valena follows the store's decision.
Rejected orders
Stores may reject orders that were cancelled, returned or exchanged, broke offer conditions, used an unlisted coupon, or failed the store's checks. If you think a rejection is wrong, email support@valena.in within 15 days of the status change and we'll ask the store to review it where possible.
Missing orders
If an order isn't recorded within 7 days, email support@valena.in within 30 days of the order date with the store, order ID, date, amount and a screenshot of the confirmation. Whether a missing order is accepted is up to the store.
Payouts
- Only Approved cashback can be withdrawn. Recorded and Awaiting-approval amounts are estimates.
- You can request a payout once your approved balance reaches the minimum shown in your account.
- Payouts go only to a UPI ID or Indian bank account in the account holder's name.
- We may verify identity and payout details, and may hold payouts while investigating suspected misuse.
- Check your payout details carefully. We can't recover money sent to details you entered incorrectly.
- You are responsible for any tax on cashback, unless the law requires Valena to deduct it.
Reversals
If a store withdraws commission after approval, for example after a late return or fraud review, we may reverse the related cashback. If it was already paid, we may offset it against future cashback.
Offer changes
Stores may change rates or end offers without notice. Orders already recorded keep the rate in force at the time of the click, subject to the store's approval.
No guarantee of earnings
Valena does not promise that any order will earn cashback or that you will earn any set amount. Cashback depends on your purchases and on each store recording and approving them.